Visual identity — Brand identity — Graphic design — Photography — Web design — Front-end developer




Pretexte is a beauty and hairstyling company based in Villars-sur-Glâne, Fribourg, Switzerland, launched in September 2018. For the launch of the company, I realized the visual identity (logo, typography, visual universe ...), business cards / appointments, posters and flyers as well as the website.

Pretext wanted something simple and effective that could reflect cosmetic values by wanting to address women as well as men and children.

It was a real pleasure to work on this great project and I really thank Pretexte for giving me this opportunity and for trusting me for this work.

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