Heimat by NOF

Take Off Productions was commissioned to support NOF - Nouvel Opéra Fribourg - Neue Oper Freiburg in creating an interactive digital space for sharing articles, videos, podcasts, games, anecdotes, behind-the-scenes content, and exclusive insights into the world of opera. This project aims to strengthen NOF’s connection with its audience by offering an engaging and immersive experience.

Together with my colleagues, we designed the concept for the "Heimat" mobile app, keeping in mind that NOF does not have a permanent venue. The name, meaning "a place where one feels at home", symbolizes a welcoming virtual space for opera enthusiasts. I was responsible for creating a dynamic and vibrant brand identity, as well as an engaging landing page to introduce the app concept to the public. This page aims to generate excitement and prepare future users for a new way to explore the world of opera.