National campaign

Take Off Productions was commissioned for the national campaign of regio.garantie, a label launched in 2015 to allow consumers to recognize controlled and certified regional products. This label guarantees the consumption of local products, supporting local production and consumption. Today, more than 30 regional brands in Switzerland are associated with regio.garantie, representing over 16,000 regional products.

For this project, I designed a complete visual identity, including illustrations, the website design, and posts for social media. At the same time, my colleagues worked on the creation of a promotional film with the slogan "regio.garantie, the red dot for authentic regional products across Switzerland."